about us
Since 2008 Bournemouth 7s have thrown 12 Festivals for sports peoples and party lovers, establishing itself as a date that everyone puts in their calendar each year.
Now the World’s Largest Sport & Music Festival it has grown to attract 30,000 people to the south coast each year.
Curated and delivered by a small team based in Bournemouth, the festival was the brainchild of Roger & Fleur Woodall who still privately own the business to this day.
The entire B7s staff share a huge passion for sport, music and attention to detail.
meet the team
Roger Woodall
CEO & Founder
Paul Ashurst
Events Director
Dan Berry
Digital Manager
Fleur Woodall
Financial Director
Matt Hall
Creative Director
Callie Worth
Events Assistant
Craig Mathie
Managing Director
Roya Loughlin
Sales Manager
Roger Woodall
CEO & Founder
Fleur Woodall
Financial Director
Craig Mathie
Managing Director
Jon Baker
Commercial Director
Paul Ashurst
Events Director
Matt Hall
Senior Brand Manager
Dan Berry
Digital Manager
Roya Loughlin
Sales Manager
our history
how it all started
B7s timeline
people: 30,000 campers: 3,000
rugby: 168 netball: 96
dodgeball: 96 hockey: 32
volleyball: 12
2019 saw the introduction of the Funky Forest, Ya Mum’s House and the all new VIP Colourseum featuring an exclusive set from England rugby legend James Haskell. A headline performance from Professor Green capped off the best B7s to date!
people: 30,000 campers: 3,000
rugby: 166 netball: 96
dodgeball: 96 hockey: 32
volleyball: 12
With 2 new sports, 2 new arenas, a rebranded V.VIP Legends Lounge and a huge headline set from Example, the 2018 festival was a big step up! The brand new Bunker became an instant favourite among our fans, and has cemented it’s future at B7s!
people: 30,000 campers: 3,000
rugby: 172 netball: 96
dodgeball: 96 hockey: 32
volleyball: 12
The 10th anniversary was an incredible celebration. The 2017 festival added yet more musical legends to the growing list of memorable Bournemouth 7s performances, with Artful Dodger, MistaJam and Brandon Block all wowing the crowds.
people: 30,000 campers: 3,000
rugby: 164 netball: 96
dodgeball: 96 hockey: 32
2016 saw stand-out performances from Fatman Scoop and General Levy, along with the introduction of the Cocktail Garden, Garage Tent & Bulmers Arena. The perfect foundation to start preparations for the 10th Anniversary Festival in 2017!
people: 28,000 campers: 3,000
rugby: 162 netball: 96
dodgeball: 96 hockey: 32
The festival saw 386 teams take part across Rugby, Netball, Dodgeball and Hockey. The brand new Somersby Cider Garden was a highlight, whilst Kopparberg’s Big Top Dance Tent again proved to be a huge hit!
people: 25,000 campers: 3,000
rugby: 184 netball: 96
dodgeball: 64 hockey: 22
The introduction of Hockey 7s, alongside a host of new arenas including the Kopparberg Big Top Dance Tent and the Jägermeister German Beer Tent ensured this was the biggest and best Festival to date.
people: 20,000 campers: 3,000
rugby: 180 netball: 96
dodgeball: 46
The introduction of Dodgeball to the sporting line-up proved a huge success with teams being made up of Dodgeball enthusiasts, groups of friends and sporting celebrities including Former England Rugby Captain Lewis Moody.
people: 25,000 campers: 3,000
rugby: 212 netball: 96
While Bournemouth 7s celebrated it’s 5th year, the 2012 Festival was proud to witness the birth of sister company Viper 10 Sportswear. This was to be the start of a very exciting year for the brand proclaimed as ‘The Next Generation in Sportswear’.
people: 18,000 campers: 2,500
rugby: 202 netball: 96
touch: 20
Adopting the nickname the ‘Sporting Glastonbury’, Bournemouth 7s 2011 invested heavily in the V.VIP Celebrity Lounge to create a truly memorable experience with hostess service, cocktail barmen, bongo players, themed furniture and decor creating an Ibiza chilled vibe.
people: 15,000 campers: 2,000
rugby: 172 netball: 94
The Festival Entertainment was taken to another level with 20 live bands and 10 DJs on the line up including an exclusive set in the VIP Arena by Radio 1’s DJ Spoony.
people: 10,000 campers: 1,000
rugby: 132 netball: 76
An increase in team entries from 96 to over 200 teams made Bournemouth 7s Festival the ‘Largest of its kind in the World’.
people: 6,000 campers: 600
rugby: 96 netball: 16
The first Bournemouth 7s Festival was a truly unique proposition combining amazing sport and brilliant entertainment.